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The Upper Engadin continues to strengthen its position among Switzerland’s most prestigious real estate destinations. St. Moritz, Celerina, Pontresina and Sils attract high-profile buyers thanks to a rare combination of lifestyle, nature, architectural quality and outstanding services.


In 2026, this trajectory is reinforced by stable demand and a selective supply, creating an ideal environment for those ready to act strategically.


Current Scenario: What Supports the Engadin Market


Real estate in the Upper Engadin stands out for its solidity and international reputation. Value is driven by three key factors:


limited property availability

consistent international demand premium positioning with strong desirability



This combination results in a clear outlook: long-term value stability and assets that remain highly attractive.


What Buyers Are Looking for in 2026


Buyers in the Engadin focus on properties that maximize comfort, quality of life and asset strength. Demand follows a clear logic: efficiency, immediate usability and high standards.


The most sought-after features include:


renovated, move-in-ready properties

open views and usable terraces

strategic locations close to town centers, ski slopes and lakes

privacy and quiet luxury

added value such as garages, ski rooms, elevators and condominium services


This is where the difference lies between an ordinary purchase and a top-tier choice.


Selective Supply: Why the Best Opportunities Move Quickly


In the Upper Engadin, the market moves decisively when a property combines location, quality and rare features. The most attractive opportunities often circulate through discreet channels and qualified networks.


This environment rewards:


decisiveness

clarity of objectives

expert guidance on true market value


The result is a clear operational advantage for those following a guided strategy.


Tax Considerations and Outlook: A Variable Shaping Decisions


Regulatory and tax developments in Switzerland are encouraging more structured and informed decision-making. In particular, the discussion surrounding the abolition of the imputed rental value introduces new planning considerations for many buyers.


Key elements assessed with greater precision include:


financial structure

intended use of the property

long-term value enhancement strategy


In a premium market, planning enhances control and decision quality.


2026 Strategy: Buying and Selling with an Edge


For Buyers

The most effective strategy is based on targeted selection and solid asset criteria. The strongest variables remain:


location and resale potential

technical quality and upgrade potential

rare features (views, terraces, accessibility)

pricing aligned with market reality


The result is an investment that combines enjoyment and value.


For Sellers

The market rewards well-presented properties and communication tailored to the right audience. Key drivers that increase interest and lead quality include:


aesthetic and functional enhancement

professional content and clear presentation

accurate targeting of local vs. international buyers

pricing strategy aligned with the premium segment


Strong positioning generates greater traction and effectiveness.


Conclusion


The Upper Engadin confirms its strength as an elite real estate destination. Qualified demand, selective supply and international prestige continue to support the market and generate concrete opportunities.


A guided strategy delivers clarity, control and results.


Are you looking for a confidential valuation or a tailored strategy to buy or sell in the Upper Engadin?


PARLI offers targeted analysis, discreet consultancy and a results-driven approach.



Arch. Federico Parli https://www.parli.swiss



Upper Engadin Real Estate Market 2026: Trends, Demand and Concrete Opportunities
Upper Engadin Real Estate Market 2026: Trends, Demand and Concrete Opportunities

 
 
 
  • Writer: PARLI | This Home is Yours
    PARLI | This Home is Yours
  • Nov 11, 2025
  • 2 min read

The restrictions imposed by the Lex Weber Law, in effect since 2016, have halted the construction of new holiday homes - making the market more stable and valuable. Today, St. Moritz and the Upper Engadine remain among the most secure and desirable areas for investment in Switzerland.

The Context

The Upper Engadine real estate market is experiencing a phase of steady stability and growth.At the heart of this balance lies the Law on Secondary Residences (Lex Weber), which for years has significantly limited the construction of new holiday properties.


What It Means for Investors

Anyone buying property in the Engadine today must be aware that, with few exceptions, new buildings for use as holiday homes can no longer be developed.New constructions must be primary residences or part of regulated tourism-related projects - such as serviced apartments, hotel structures, or specific redevelopment projects.


Main exceptions include:

  • Existing buildings with acquired secondary residence rights

  • Renovations or refurbishments that do not increase usable floor space

  • Areas governed by pre–Lex Weber zoning plans still partially in effect


A Protected and Growing Market

The result is a market defined by limited supply and sustained demand.This balance makes the Engadine one of the most solid and sought-after regions in Switzerland, with property values that remain stable or continue to rise, and strong interest from both Swiss and international buyers.


A Market That Appreciates Over Time

The numbers speak for themselves: in recent years, property values in the Engadine have increased by over 40% since 2020. Looking further back, prices have risen by more than 250% for houses and 160% for apartments over the past 25 years — growth driven not by trends, but by a well-regulated, high-quality market with scarce supply.


Case Study: Parli Project in Madulain


A tangible example is the project designed by Arch. Federico Parli and his team in Madulain, where the property benefits from secondary residence rights.


This exclusive three-floor residence of around 360 m² combines Engadine architecture with modern comfort: four bedrooms, five bathrooms, private spa, wine cellar, two balconies, garden, and three garage spaces.


It represents one of the rare opportunities still available in the Engadine for those wishing to own a true holiday home with flexible use - ideal as a private residence or as an income property for seasonal or long-term rentals.


Engadine Remains a Guarantee of Value


In a market where the construction of new second homes is nearly impossible, investing in existing properties with acquired rights remains the smartest and most sustainable strategy. St. Moritz and the Upper Engadine continue to offer a unique mix of exclusivity, long-term value, and capital security - making every investment a solid step into the future.


🔗 Learn more about this project and our properties in the Engadine at https://www.parli.swiss/madulain-project-362



Arch. Federico Parli



Engadine - A Solid Market Where Value Grows Over Time
Engadine - A Solid Market Where Value Grows Over Time

 
 
 

A Turning Point for Owners and Buyers


On September 28, 2025, Swiss voters approved a historic tax reform: the abolition of imputed rental value. By 2027/28, this outdated system will be replaced by a transparent and simplified proportional property tax. For the Engadin - especially St. Moritz - this is not just a fiscal change, but a shift that redefines real estate investment value.


What is the imputed Rental Value?


Previously, homeowners were taxed as if they were earning rental income from their own home - a fictional income with real tax consequences. This disproportionately affected debt-free property owners, leading to criticism and calls for reform.


Example: A CHF 2 Million Home in St. Moritz


Currently, the owner pays about CHF 16,250 per year in imputed rental tax. Under the new flat tax system (0.3%), the owner will pay approximately CHF 6,000 – saving over CHF 10,000 annually.




Impact of the Reform: With and Without a Mortgage


Currently, mortgage holders benefit from tax deductions, while those who own their property outright pay more. Under the new reform, this discrepancy will disappear, everyone will be treated equally. Here’s the impact for a CHF 2 million property:



What This Means for the Market


  • All owners taxed equally - no more advantage through mortgages

  • Renovated homes increase in value (no more renovation deductions)

  • Foreign buyers with capital will benefit the most

  • Luxury demand will rise, especially in key destinations

  • Municipalities like St. Moritz remain financially stable


Timeline of the Reform


  1. 2025 – Nationwide vote passed

  2. 2026 – Last year for renovation tax deductions

  3. 2027/28 – New tax model goes into effect


FAQ – What You Should Know


  • Can I still deduct renovations?

    Yes, but only until 2026/27


  • What if I have a mortgage?

    Mortgage deductions will be eliminated, but total taxes will drop


  • Is this a good time to buy?

    Yes - especially for capital-strong buyers



Conclusion – Why Now is the Time to Act


This reform levels the playing field and simplifies the process. The Engadin becomes even more attractive for second-home buyers and investors - with lower taxes and more transparency.


If you're a buyer with equity, now is the time to enter the market.If you're a homeowner, now is your last chance to benefit from renovation deductions and add value to your property.

The market rewards those who act early - turnkey properties will lead the trend.St. Moritz and similar destinations will continue offering the highest standards of living, infrastructure, and quality.


Whether buying or selling – Parli is your trusted partner in the Engadin.Contact us today for tailored advice.


Arch. Federico Parli





Abolition of Imputed Rental Value in Switzerland: A New Era for the Engadin Market
Abolition of Imputed Rental Value in Switzerland: A New Era for the Engadin Market

 
 
 

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